Oncology Marketing Manager

About the role

The Oncology Marketing Manager will lead a multidisciplinary marketing team to shape forecasts, develop local marketing strategies and execute commercial plans for key oncology products across gastrointestinal, gynecologic and genitourinary cancers. The role works closely with global, sales, medical, market access and regulatory partners to ensure strategic alignment and market impact.

Key responsibilities

• Coach and guide product managers to create forecasts (including LROP) and local marketing strategies.
• Lead commercial strategy execution and portfolio positioning for oncology and alliance products.
• Develop short‑ and long‑term counter‑competitive plans in collaboration with cross‑functional stakeholders.
• Partner with sales, medical, market access, legal, regulatory and public affairs to generate insights and refine execution plans.
• Determine optimal promotional channels based on deep customer and market understanding.
• Monitor, analyze and synthesize market dynamics in a rapidly evolving oncology landscape.
• Manage communication with external stakeholders such as key opinion leaders, partner companies and government officials.
• Escalate barriers to execution, challenge the status quo and drive talent development within the team.

Required profile

• Comprehensive marketing knowledge with strong strategic planning capabilities.
• Excellent written and spoken communication, interpersonal and presentation skills.
• Leadership behaviours that include customer focus, courage, results orientation and collaboration.
• Proven track record of leading strategy implementation across product life‑cycle stages (new, growth, mature, LoE).
• Strong analytical mindset, entrepreneurial spirit and ability to influence diverse internal stakeholders.

Required skills

• Agency Management
• Analytical Thinking
• Brand Management
• Business Decisions
• Business Growth Strategies
• Business Writing
• Competitive Strategies
• Competitor Analysis
• Content Creation
• Creativity
• Cross‑Functional Leadership
• Customer Engagement
• Customer Relationship Management (CRM)
• Data Analysis
• Digital Marketing
• Industry Trend Analysis
• Market Analysis
• Market Dynamics
• Marketing Operations
• Marketing Strategy Implementation
• Market Research
• Market Trend Analysis
• NHS Management