Product Marketing Specialist - Low Voltage Systems

About the role

ABB is hiring a Product Marketing Specialist for its Low Voltage Systems (LVS) portfolio in Korea, reporting to the Sales Manager. The role implements product marketing strategies aligned with global business objectives and supports growth within the LVS portfolio, working closely with sales, customers and regional stakeholders. The work model is onsite.

Key responsibilities

• Implement product marketing strategies and communicate value propositions and product positioning in line with global product marketing direction.
• Achieve product marketing targets and budgets through business planning, market analysis, forecasting and continuous improvement.
• Develop customer-focused Low Voltage System solutions and support front-line sales teams with technical and commercial expertise.
• Execute annual marketing plans, deliver product training and develop promotional materials.
• Build customer relationships and collaborate with internal stakeholders to improve operational efficiency, customer satisfaction and NPS performance.

Required profile

• University degree or higher in Electrical Engineering, Marketing, Business or a related discipline.
• Minimum 5 years of direct sales, product marketing or business development experience in low voltage switchgear, electrical systems or related products.
• Strong technical knowledge of low voltage switchgear, power distribution and electrical infrastructure solutions.
• Experience conducting market analysis and evaluating customer and competitor insights.
• Business-level written and verbal English.

What we offer

• Career development and international growth opportunities.
• Learning and development programs.
• Flexible benefits and employee wellbeing initiatives.
• Opportunity to work with industry-leading technologies in a supportive, inclusive environment.